Born and raised in Lagos, Nigeria. Donald popularly known as EAD, moved to New York City to attend the prestigious New York Film Academy after being noted for directing Music Videos for popular Afro pop recording artists such as Mayorkun, Skiibii, Reekado Banks, Davido, Sean Tizzle and Burna boy.

We had the privileged to partner with the Amazing Donald Eferere to create a website that he could use to share his best work and connect with his audience.